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By jdubble07
(2025-04-09)
Vuori is an American contemporary clothing brand headquartered in San Diego County, California with its flagship store located in Encinitas, California. It was founded by Joe Kudla in 2015 as a retailer of athletic and athleisure clothing, and has expanded to sell lifestyle apparel and other merchandise. A $825 million funding round led by General Atlantic and Stripes valued the company at over $5 billion. SoftBank and Norwest Venture Partners participated in the funding round. Founder and CEO Joe Kudla remains majority ownership of Vuori.
